---
title: "Step 1: Getting started with Google Tag Manager configuration (Site Analytics)"
description: How to configure and use the Site Analytics app for SharePoint Online by Accelerator 365
---
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# Step 1: Getting started with Google Tag Manager configuration (Site Analytics)
## How to configure and use the Site Analytics app for SharePoint Online by Accelerator 365
The Site Analytics app from Accelerator 365 integrates your SharePoint sites with **Google Tag Manager** and **Google Analytics** to provide real-time insights into engagement across your intranet.
---
**There are five steps in this configuration guide for the Site Analytics app.**
- **Step 1: Google Tag Manager configuration**
- [Step 2: Creating custom dimensions](https://support.accelerator365.com/en/site-analytics-ga-custom-dimensions?hsLang=en)
- [Step 3: Connecting Google Tag Manager and Analytics](https://support.accelerator365.com/en/site-analytics-connecting-gtm-to-ga?hsLang=en)
- [Step 4: Connecting to SharePoint](https://support.accelerator365.com/en/site-analytics-connecting-gtm-to-sp?hsLang=en)
- [Step 5: Add a trusted script in SharePoint](https://support.accelerator365.com/en/site-analytics-trusted-script-source?hsLang=en)
In this first step, we’ll walk through the setup of **Google Tag Manager** using the standard Accelerator 365 configuration.
---
### Pre-requisites
Before proceeding with the steps below, ensure you have:
1. Created a Google Tag Manager account and container - [see page 1 in Google's guide.](https://support.google.com/tagmanager/answer/14842164)
2. Created a Google Analytics 4 account and property - [see Google's guide](https://support.google.com/analytics/answer/9304153).
*We recommend skipping data stream collection initially, as this will be covered in a later step.*
3. A SharePoint Administrator to enable custom scripts on the App Catalog site and to set the Site Analytics configuration property in SharePoint.
---
### Importing the Accelerator 365 container into Google Tag Manager
1. First, **download and unzip** the [pre-configured Accelerator 365 container template](https://cdn.shopify.com/s/files/1/0780/8073/7588/files/A365SiteAnalyticsTemplate.zip). The ZIP includes a JSON file with all standard Accelerator 365 configurations required in Google Tag Manager.
2. Navigate to your Google Tag Manager container and, in the top navigation, click **Admin**.
3. In the Container section, click **Import Container**.
4. Click **Choose container file** and select the JSON file downloaded in step 1.
The template contains 40 items, including folders, tags, triggers, and variables required for a standard Accelerator 365 configuration (further details on the template can be found [here](https://support.accelerator365.com/en/site-analytics-a365-container-template?hsLang=en)).
Your setup should now resemble the image below.
5. Ensure the Default Workspace and Overwrite options are selected for new configurations. Click **Add to workspace** to complete the setup.
---
#### **➡️ Next - [Step 2: Creating custom dimensions in Google Analytics](https://support.accelerator365.com/en/site-analytics-ga-custom-dimensions?hsLang=en)**
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